Why use a specialist PR agency to boost your equestrian or country brand?

We are a Cotswold-based specialist PR and marketing agency and are passionate about the equestrian and country industries. Our in-depth knowledge and contacts in this market enable us to exceed our client’s expectations every time.


Why use a specialist team to work with your brand or event?


Deep understanding of the equestrian and country industries: We have a deep understanding of this world, its trends, and target audiences. We are horse owners and love the countryside – we can put our feet firmly in your customer’s shoes which gives us greater empathy and understanding. This allows us to develop effective PR campaigns that resonate with horse owners, enthusiasts, and professionals.

Strong relationships with the media: We have strong relationships with the equestrian and countryside media, including print publications, online outlets, and social media influencers. This gives us access to key decision-makers and allows us to secure placements for our clients in prominent publications.

Expertise in crisis communications: We have expertise in crisis communications and can help you navigate challenging situations effectively. We will work with you to develop a plan to protect your reputation and minimise damage to your brand.

Personalised service: We provide personalised service to each of our clients. We will take the time to understand your business goals and develop a customised PR strategy that meets your specific needs and objectives.

Measurable results: We are committed to delivering measurable results for our clients. We will track your PR campaign’s progress and provide you with regular reports on its effectiveness.

Here are some examples of how an agency like JBP can help you achieve your business goals:

Increase brand awareness: We can help you increase brand awareness among horse owners, enthusiasts, and professionals. This can lead to increased sales, sponsorships, and partnerships. An example of this is when we announced Zara Tindall as Overlander’s ambassador in the Summer.

Improve reputation: We can help you improve your reputation by securing positive media coverage and managing your online presence. This can build trust with potential customers and partners. One of our objectives for Blenheim Palace International Horse Trials this year was increasing the event’s reputation and customer confidence, the horse trials received outstanding feedback – read more about this year’s success here.

Launch new products or services: We can help you launch new products or services by generating excitement and buzz among your target audience. This can lead to increased sales and market share. Take a look at the new Haybrook and Co luxury tack lockers that we helped launch this year.

If you are looking to target the equine and country market and need an experienced team that can help you achieve your business goals, please contact April and her team.

Want to hear what some of our clients and contacts have to say about us? Click here to read our testimonials.