April Coate - JBP

April Coate

Exciting new ownership! Leading equestrian PR and marketing agency, JB Promotions, has been purchased by long standing team member April Coate.

The agency, founded by Bridget Jennings nearly 40 years ago, specialises in the equestrian and rural sectors.

The company boasts an esteemed list of clients including MSD Animal Health, Mitsubishi Motors, Dodson & Horrell and Petplan Equine. As well as management of the media and PR for The Festival of British Eventing at Gatcombe Park and Blair Castle’s European Eventing Championship. In addition, most recently Bicton Arena’s four and five-star level competitions.

“It is a very exciting time for JB Promotions and I am delighted to hand over the reins to my colleague, April Coate, who has been a key player within the team over the last few years. I know that with April’s expertise the business is in safe hands. I will remain involved with clients on a consultancy basis. The team at JB Promotions are a force to be reckoned with and we are all looking forward to 2022 and beyond,” commented Bridget Jennings.

New Managing Director, April Coate said “I am excited to take on the ownership of JB Promotions, an agency I have worked at for the past seven years. The talented and dedicated team has extensive experience offering the highest-level of service to clients. Furthermore, I am pleased to be securing the long-term future of the company. Lastly, I look forward to developing the business further.”

Find out all about April and the rest of the JBP team here.